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Fidelity International

 

The Brief: create a set of podcasts cover art for Fidelity International. This work was comissioned by Let’s Be Frank brand agency.

 
 

To be perceived as: trustworthy, engaging, useful, accessible by all ages.
Tone of voice: expert, professional, honest, trustworthy, welcoming.
Style: a mix between symbolic, typographic and newspaper.
And… it needs to be really punchy and clean.